Product– Making good decisions as a Product Manager
In this article, Brandon Chu, Director of Product @Shopify explains how to take decisions as a product manager. He explains how instead of focusing on getting all decisions right, Product Managers, should focus on getting the high impact decisions right because the cost of getting low impact decisions wrong is negligible.
In this article, Jose Torre, Senior Visual Designer @Tom Tom, explains how to evaluate whether a design is good or not in six steps. Differentiating Art from Design, and with only one step among the six being subjective, this is a fabulous article providing a framework to objectively evaluate design.
Consumers already have so many options when it comes to SaaS products that winning their loyalty is, increasingly, a game of who can get them to reach that A-ha moment of the product faster. When your on-boarding process makes your customer feel successful faster, and more frequently, than your competitor’s, it’s a win that will pay expanding dividends over time.
In this podcast (with the transcript) @Intercom, James Buckhouse, formerly an animator@ Dreamworks, Senior Experience Architect @Twitter and currently founder of Sequoia’s Creative Lab explains how to use story telling to build great user experiences and methods and techniques he uses with the teams to build them. Fascinating article.